The Ultimate Dress Shop Launches On Supports Dress For Success Worldwide

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Hey fashionistas (on a budget) — I have some great news. is adding a new shop to their website and it’s one not to be missed. THE ULTIMATE DRESS SHOP will be a permanent shop on that will give members the opportunity to shop for a dress whenever they want. It opens up its virtual doors TOMORROW at noon EST! The shop will also include styling tips from Womens Editorial Director, Tracey Lomrantz Lester.

A portion of the proceeds will be donated to Dress for Success Worldwide.

Each week the shop will refresh with a new theme and new styles. Be sure to check back often for themes such as:

  • Little Bright Dresses
  • The Maxi
  • Perfect Peplums
  • Color-block

Examples of savings:

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  • Zac Posen Scoop Neck Sheath Gilt $499 (Original $1,399)
  • Narciso Rodriguez Silk Crepe Printed Patchwork Dress Gilt $599 (Original $2,495)

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  • Jay Godfrey Hendry Open Shoulder Sheath Gilt $129 (Original $298)
  • The Cue Ariel Striped Dress Gilt $79 (Original $198)

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Vera Sweeney, mom, blogger, social media influencer and New York resident, is the founder of She is considered one of the top female digital influencers in today’s social media space. Her lifestyle and parenting brand helps busy women stay on top of the latest trends in fashion, food, family and travel.


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