SO FUN! You know how much I love fashion and Project Runway is definitely a show to watch if you are a fan of design and pretty clothes. But sometimes, you just want to see an outfit that is relatable – something that doesn’t have to be dry cleaned or kept on a bed of feathers to be properly maintained. Fashion doesn’t have to be so delicate!! There’s actually some fab finds out there that can get tossed into the wash. SHOCKING BUT TRUE!
That’s what Tide Pods wants us to remember. So, they teamed up with the Council of Fashion Designers of America (CFDA) and formed the Washable Fashion Initiative. This project is designed to expand the fashion industry’s view of the potential of machine washable fabrics.
How are they kicking off this initiative? With a Project Runway challenge!! The amazing designer were asked to come up with some “washable” looks and this Thursday we get to see who takes the cake!
Tune into Lifetime this THURSDAY (check your local listings for times) to see who will win). While you are at it, join Tide on Twitter for your chance to win some great prizes. Tide will be giving away a year’s supply of Tide Pods to the first 5 people who retweet Tide’s giveaway tweet during the episode!!!
Be sure to use hashtags #washablefashion and #ProjectRunway!!
* this is a sponsored post