Author Archives: Vera

About Vera

Vera Sweeney, mom, blogger, social media influencer and New York resident, is the founder of She is considered one of the top female digital influencers in today’s social media space. Her lifestyle and parenting brand helps busy women stay on top of the latest trends in fashion, food, family and travel.

Twitter Party Alert: #HeinzHappyContest 8PM EST 1/27

We have a SUPER FUN Twitter party for you to take part in tomorrow night. It’s with Heinz!! Our focus? Great entertaining. Yummy food. And their new ‘How Do You Happy‘ contest. Brand: @HeinzKetchup_US Hosts: @AudreyMcClellan @VeraSweeney Time: January 27th at 8PM…


Great Style That’s Comfortable And Chic: #TheNewEasy

Comfort and Style. That’s my motto. I love to look like I made an effort… but I don’t want to put in any effort! LOL anyone else with me? I’ve been getting by with tactic for my entire life. Here’s…

The Spongebob Movie: Out Of Water Product Launch

The Spongebob Movie: Out Of Water Product Launch

So fun!!! Nickelodeon held a press preview for their new consumer product line to help support the release of Spongebob Movie: Sponge Out of Water. My kids are ridiculously excited to see this film – I’m talking upside down insane….

5 minute makeup copy

Your Makeup Guide To The 5 Minute Everyday Look

I often wake up late. I wish I could blame it on having a baby but it was happening way before that. As a result, I’ve mastered the art of doing my makeup in 5 minutes or less. I’ve learned that…


What To Wear On Super Bowl Sunday: Seahawks Vs. Patriots

It’s Super Bowl week folks!! Ladies, we have a schedule over the next 5 days that is all about food, fashion and entertaining. Are you hosting a party? Attending one? Either way, Audrey McClelland and I have you covered. Whether…