Author Archives: Vera

About Vera

Vera Sweeney, mom, blogger, social media influencer and New York resident, is the founder of She is considered one of the top female digital influencers in today’s social media space. Her lifestyle and parenting brand helps busy women stay on top of the latest trends in fashion, food, family and travel.

Daily Diary: Scratch Cake And Natalie’s First Attempt

If I showed you the amount of vanilla that slipped into this cake, you would probably get drunk instantaneously. A slight slip of the hand makes a BIG DIFFERENCE when you are baking. YYYEEEOOOWWWW! So, Natalie wanted to make her…

Shrimp And Broccoli Pasta Recipe: How To Video

I was making dinner the other day and decided that I would film the whole thing for you guys to check out. You will be able to figure out pretty quickly that this was a very impromptu decision because …….


What She Wore Wednesday: Memorial Day Chic

BBQ season is right around the corner. If you are like me, you get invited to a lot of house parties and are in constant need of a good outfit (or three) for these festive occasions. I like to keep…